Of course I’m talking about the giant, stiff, corporate cards that seem to come wearing a suit and tie – yep that’s them. Well – fear not there is an alternative because…
Your company can now send exclusive, charity Christmas cards, all printed in the UK, all from ethical sources. You can choose the card, whether you want it glittery, embossed.
Send corporate Christmas cards this year that look good, do good and are good.
Look good because our artists are some of the top illustrators in the UK.
Do good because all our Christmas cards are charity cards.
Are good because they are made in the UK
3 great messages for your UK business to promote through their Christmas cards.
Ask me for a sample pack or take a look at this year’s brochure to get started and order before October 10th for a 10% discount. Place your order directly through my shop or contact me and I can help find the right card for your business. A handwritten card is a powerful tool for your business.
Make an impact this year with Christmas cards that look good, do good and are good.
Found this great article about why sending ‘holiday’ cards is great for business but I think there is far more potential than just Christmas cards. So I’ve added in my own suggestions of what cards businesses could send. Do you have any other ideas – I’d love to hear them. Business thank you cards are the obvious ones but what others could you use?
Business thank you cards
Use a card to say thank you for your order
Inspire your employees
Encourage and inspire your employees
Let them know you’re thinking about them
Send a sympathy card to your customer
Business specific cards
Estate agents? Send each buyer off with their first ‘new home’ card
Congratulate them
Of course the ‘happy birthday’ card to clients or employees
With compliments
Why not use a beautifully illustrated card as a ‘compliment slip’?
There are many different kinds of businesses available to the consumer today. Customers can choose who they want to do business with and with more businesses opening daily, and the explosion of internet businesses, customers are looking for the best places to do business with. Never before has it been more important to try and keep the clients your business currently has.
The number one reason customers will tell you that they want is good service. They want to feel as though the business cares whether or not they choose their service. In order to keep the clients you have and build new clients you need to keep the customers feeling important.
Business greeting cards are an excellent way to let your clients know that you appreciate their business and welcome their return. During the holidays more and more businesses are sending greeting cards. Most customers will welcome the little surprise as long as some general rules are followed.
First of all it is very important to have current information on the customer such as address and name. A business that sends a greeting card with good intentions to the wrong address or with a misspelled name will come off as impersonal and pushy.
Secondly it is imperative that the greeting cards are kept with a neutral tone, so as not to offend. However there are exceptions to the rule, if a business chooses to stand by their religion choice and is willing to risk losing a customer, then a religious card is acceptable.
Finally the most important part of sending a holiday greeting card to a customer is to have the head of the company sign the cards personally. This is the only way to ensure the client feels touched by the company’s awareness and compassion. An unsigned card will be the same as a flyer in the mail.
Holiday greeting cards sent out by businesses are an excellent way to remind the client that you are it for them, even if they don’t require your services at present time, the card will ensure they will return when they need your services next time.
The personal greeting cards are just that, personal. Customers want to feel as though you need and want their business. The customer also wants to feel as though they are important to your business.
Another benefit to holiday greeting cards are they serve as a type of reminder notice, reminding clients of the need to make a return appointment or a servicing due on a vehicle. The client will be more likely to pick up the phone and request your business after they receive a personal greeting. Keeping the camaraderie going between client and business will pay back when they return and have told others that you remembered them during the holidays.
PS – If you have an idea of what sort of card your business, or a business you know, could send, I’d love to hear it. It’s not just about business thank you cards.
We keep hearing that no one does send Christmas cards anymore. Depending on which survey you read you might think sales of Christmas cards are on the increase or they’re doomed. Well I’m not sure what to believe there but I do believe that sending cards is a great thing to do at any time of the year and Christmas is a good time to do it.
Why send Christmas Cards?
A survey by Traidcraft found that people do still send Christmas cards and there are lots of good reasons why.
Traidcraft drew up the cartoon strip below after their survey in 2015. The 2016 showed that even more people (84% compared to 77%) in that year said they preferred to receive a hand written Christmas card.
What Traidcraft and Dr John Sentamu had to say about sending cards
“What is even better is that when you buy a charity Christmas card, the benefit is multiplied. You’re not only showing friends and family you care, but you’re also supporting organisations such as Traidcraft to continue their life-changing work. It’s heartening to see that even in this social media age, charity Christmas cards are a win-win way of spreading festive cheer.”
The Archbishop of York, Dr John Sentamu, a keen social media user, is lending his support to the organisation’s call for people to put pen to paper and send personal, handwritten charity cards to their friends and family this Christmas, rather than relying on social media messaging.
Dr Sentamu said: “Perhaps more than any other time of the year, Christmas is a time when everyone should feel connected, loved and enjoy a sense of belonging.
“While social media and text messaging are great and convenient ways to stay in touch with friends and family, handwritten Christmas cards really are the best way to show someone that you’ve taken the time to think of them at this special time of year.
“Sending a Christmas card is a simple act, but it really shows you care, bringing a feeling of goodwill perfect for the season to all who receive them.”
